Finnish heritage sportswear brand Terinitwas relaunchedfor fall/winter 2019 under the creative direction of Rolf Ekroth. The brand was established in 1949 and widely popular in Finland for their skiing and ski jumping gear throughout the 80’s. Outfitter of hero ski jumper Matti Nykänen and the Finnish Olympic ski and ski jump teams for the 1992 and 1994 winter games, Terinit is a winter sports northern legend. www.terinit.com
All the campaign photos (with Zakarie Ali, IMG Models): Osma Harvilahti. Styling: Tuomas Laitinen.